About

Sway Social is the first social protocol for Metacreators that uses NFTs to translate social capital into an asset class. This allows anyone to monetize their Metaverse on their terms. Every building block in Metaverse — game item, avatar, collectible, social media post, land title, etc. — is an NFT. Behind every NFT creator is a community that establishes the value of creator's social capital. In traditional Web 2 social media platforms, the number of ‘Likes’ or ‘Followers’ is directly correlated to their earnings power.